Effective Date: January 8, 2026
This Privacy Policy describes how Fuel Up LLC (“we,” “us,” or “our”) collects, uses, discloses, and protects personal information obtained through our mobile fuel delivery services, website, mobile applications, and related services (collectively, the “Services”). By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy.
1. Information We Collect
We may collect the following categories of information:
- Personal Information: Name, billing and service address, email address, phone number, and payment information processed securely by third-party payment processors.
- Vehicle and Service Information: Vehicle make, model, fuel type, license plate number if required for service identification, and fuel delivery history and preferences.
- Location Information: Service location, delivery address, and GPS or location data when required to complete a delivery with your consent.
- Technical and Usage Information: IP address, browser type, device information, website and app usage data, and cookies and similar tracking technologies.
2. How We Use Your Information
We use collected information to:
- Provide and manage fuel delivery services.
- Process payments and transactions.
- Communicate service updates, confirmations, and support messages.
- Improve our Services, website, and customer experience.
- Detect, prevent, and address fraud or security issues.
- Comply with legal, regulatory, and safety obligations.
3. How We Share Your Information
We do not sell your personal information. We may share information only as follows:
- Service Providers: With trusted third parties who assist in payment processing, delivery operations, customer support, IT services, or analytics.
- Legal Compliance: When required by law, regulation, subpoena, or court order.
- Business Transfers: In connection with a merger, acquisition, financing, or sale of company assets.
- Safety and Protection: To protect the rights, property, and safety of our company, customers, employees, or others.
4. Communications by Email and SMS
By providing your email address or mobile phone number, you consent to receive transactional and service-related communications from Fuel Up LLC, including order confirmations, delivery updates, account notices, and customer support messages.
SMS/Text Messaging
- Message frequency may vary based on your service activity.
- Standard message and data rates may apply.
- You may opt out at any time by replying STOP to any SMS message.
- For assistance, reply HELP or contact us using the information below.
- We do not share your mobile number with third parties for their own marketing purposes.
Email Communications
- You may receive emails related to your account, deliveries, receipts, and occasional service updates or promotions.
- You may opt out of non-essential marketing emails by using the unsubscribe link included in those messages.
5. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Operate and improve our website and apps.
- Remember user preferences.
- Analyze traffic and usage patterns.
You may control or disable cookies through your browser settings; however, some features of the Services may not function properly without them.
6. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, use, or disclosure. While we strive to protect your information, no system can be guaranteed to be 100% secure.
7. Data Retention
We retain personal information only for as long as necessary to:
- Provide Services.
- Meet legal, accounting, and regulatory requirements.
- Resolve disputes and enforce agreements.
8. Your Privacy Rights
Depending on your state of residence, including Ohio and other applicable U.S. states, you may have rights to:
- Access the personal information we hold about you.
- Request correction or deletion of your personal information.
- Opt out of certain communications.
- Limit or object to certain processing activities.
To exercise your rights, please contact us using the information below.
9. Children’s Privacy
Our Services are not directed to children under the age of 13, and we do not knowingly collect personal information from children. If we become aware that we have collected such information, we will take steps to delete it.
10. Third-Party Links
Our Services may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on our website with a revised effective date. Continued use of the Services after changes constitutes acceptance of the updated policy.
12. Contact Us
If you have questions or concerns about this Privacy Policy or our privacy practices, please contact:
Fuel Up LLCEmail: support@fuelup.com